The analytics platform built for growth
Reporting platform designed for Shopify stores with the sole purpose of making data-driven decisions accessible.
Truly amazing app that gives insight into your store that no other app does.
The Dude's Threads
Features you need, no training required
Product Performance
Boost product revenue by understanding which products convert, and which ones don't.
Multiple Data Sources
Datma connects all your key data: products, orders, customers, and more. Get a unified view of your entire business for smarter decisions.
Find the best traffic sources
Discover which traffic sources drive the most profitable sales. Track UTM parameters across products and orders to optimize your marketing spend.
Real-time updates
Stay on top of your business with real-time dashboards showing product and collection sales as they happen.
Hundreds of metrics
Dive deep into your data with hundreds of metrics, from product-level KPIs to customer lifetime value.
Multi-store support
Simplify multi-store management. Connect all your Shopify stores and get a unified dashboard with automatic currency conversion.
Report automation
Stop wasting time on manual reporting. Automate report generation and have key insights delivered directly to your inbox.
Make it your own
Your data, your way. Build custom dashboards and reports to track the metrics that are most important to your business goals.
Tag everything
Organize and analyze your store with Datma's flexible tagging. Tag products, orders, and customers—tags sync seamlessly with Shopify. Use them to segment data, create custom workflows, and integrate with other tools for maximum control and insight.
Unlimited everything
Scale without limits. Enjoy unlimited reports, dashboards, exports, and scheduled reports—no caps, no hidden fees.
“Very good app for all kinds of reports, even some you didn't think you might need. Combined with a great support team it's truly a great product.”
Big Store
“We have over 4000 products in our store and it's easy to lose sales if you cannot properly track them and don't know which products are performing poorly. Thankfully with this tool you can analyze each product and product category individually, filter it by vendor and see its performance through different time periods. Really useful!”
Játszma
Seamlessly sync all your store’s data to BigQuery, Snowflake, Redshift, MySql and more.
Capture all website events (product views, conversion rates, add to cart, checkouts, etc.)
Enrich your analytics with Shopify’s database (products, collections, orders, customers)
Sync data automatically every 2 hours to your preferred data backend
Combine data from multiple stores - perfect for multi-store setups
Connect to Looker, Power BI, Tableau or any of your preferred tool for advanced analytics
Need assistance? We’ll help set everything up for you!
How it works
Datma is the ultimate analytics platform that offers a comprehensive view of your store's performance, from product interactions to collection-driven revenue and customer behavior insights.
STEP 1
Datma integrates with Shopify Pixel
Upon setup, Datma leverages Shopify Pixel to seamlessly track customer events, including Product Views, Impressions, Conversions, Collection Views, and Collection Revenue. No custom scripts required.
STEP 2
Data is collected in real-time
Using Shopify Pixel’s robust event tracking capabilities, we gather precise data from your store and combine it with advanced analytics to deliver actionable insights.
STEP 3
Reports are generated
Datma provides detailed reporting and an intuitive dashboard to help you harness your data for smarter decision-making and improved store performance.
Datma is used by stores of all sizes, from newly founded endeavours, to NASDAQ listed companies.
+42%
Revenue growth of our partners
Year-over-Year growth, June 2024 vs June 2023
24Tb
Events processed monthly
Data processed, April - June 2024
300M
Store visits monitored
Store visits monitored in 2024.
Scalable for Growth
From startups to enterprises, Datma scales with your business, providing consistent, reliable analytics as you grow.
Trusted by Innovators
Join the ranks of leading businesses and innovators who have chosen Datma for its simplicity and accurate metrics.
Simplify Your Analysis
Data provides valuable insights without overwhelming complexity, helping you drive growth. Insightful and straightforward.
Empower Your Team
Equip your team with easy-to-understand analytics, fostering a data-driven culture without the need for extensive training or technical know-how.
Elevate Your Insights
Discover how Datma’s intuitive analytics can elevate your business insights, helping you make data-driven decisions with confidence and ease.
Community-Driven Development
Benefit from a tool that’s continuously improved by feedback from a vibrant community of users dedicated to better analytics.
Unlock the Power of Your Shopify Data
Simplify your analysis with easy-to-understand, insightful data.
Latest Articles and Updates
”Very good analytics app. The developers are also constantly improving it, i find it very useful.”
Wicked Cushions
”Truly amazing app that gives insight into your store that no other app does. I've learned so much by having it and am able to take detailed actions in my marketing and site development based on the info in Dhatma that it pays for itself many, many times over.”
The Dude's Threads
“Very detailed reports for those who want to go deep in analyzing their stores portfolio performance.“
CosmeticPlant
“One click setup and surprising reports. It is an useful feature that you cna track the product performance after any changes. Great!”
Jocozaur
Ready to get started?
From small shops to large enterprises, Datma delivers reliable analytics trusted by top Shopify innovators. Simplify your analysis and empower your team with easy-to-understand, insightful data.
Start a 30-day, unlimited free trial to see how simple analytics can be.
Start Free Trial →Check out our (almost) full-featured, live demo to see how our software works.
View Live Demo© 2024 Datma